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Importance of Product Quality – How to grow in products

Importance of Product Quality

 Importance of Product Quality Product quality is a first importance for a company existence in a market. It is one of the marketer’s major positioning tools. It also closely linked to customer value and satisfaction. So before making a product, we should maintain some important steps first.Those are ­– Product …

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Marketing Considerations for Consumers Products

types of consumer products

Marketing Considerations Consumer products are those products and services that bought by final consumers for personal use or consumption. Marketers mainly classify these products and services based on how customers go about buying those products or services. There are four types of consumer products. They are – Convenience products Shopping …

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How to build a strong brand – Building Strong Brands

How to build a strong brands - Building Strong Brands

Building Strong Brands: Usually building strong brands is so important thinking for a company. Many times consumer selected their products based on brand name. Branding poses challenging decisions to the marketer. For building strong brands maintain four rules. They are – Brand sponsorship Manufacturer’s brand Private brand Licensing Co-branding Branding …

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Brand development strategies on current market

Brand development strategies on current market

Brand development strategies on current market Based on two stimuli brand development strategies are created. They are (product category, brand name). Line extension. Brand extension. Multi brands. New brands. Line extension: It occurs when companies extend their existing brand by introducing new colors, new flavors, ingredients, size, and form of …

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